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#GivingTuesdayNow resources for businesses

#GivingTuesdayNow was a new global day of giving and unity on May 5, 2020, in emergency response to the unprecedented need caused by COVID-19. 

#GivingTuesdayNow took place in addition to the regularly scheduled #GivingTuesday on December 1, 2020.

#GivingTuesdayNow was a success! Want to see the results? Click here to return to the main page and get the facts.

We've compiled resources, ideas, and tips to help you leverage this global day of giving for your organization.

Stop! Before you read on, download our free white paper, "7 Ways to Leverage Your Company’s Social Responsibility Initiatives With #GivingTuesday." While we created this in support of #GivingTuesday, the steps included are practical for #GivingTuesdayNow and other episodic giving days. We elaborate on most of the ideas listed below in this short paper.

Giving Tuesday Corporate Crowdfunding Guide

Note: We regularly counsel employers to help them turn special celebrations like #GivingTuesdayNow and #GivingTuesday into days of giving and engagement at their organizations. If you are an America's Charities client and we haven't yet had a conversation, contact us here (or reach out to your primary point of contact) for assistance and advice. ​

  • Make a corporate contribution. Click here to learn about the specific coronavirus activities of nonprofits, all of whom are America's Charities'  high-impact members, which need your support to continue their vital COVID-19-focused work.  

  • Donate to the Coronavirus Response Fund to simultaneously ensure individuals affected by the pandemic have access to food, while also helping governments around the world immediately respond to the pandemic and strengthen health systems for billions.

  • Enable your employees to donate to charities through your workplace giving campaign: Workplace giving is one of the most cost-effective ways to raise money for charitiesWhether you are new to workplace giving or have been doing it for years, plan your campaign and leverage your campaign as a primary donation destination on #GivingTuesdayNow. Use this event to excite and unite employees around this global day of giving. You can use #GivingTuesdayNow as a reason to push for donations, or use the celebration as a reason to share your campaign results with your employees and the public. America's Charities can help you get started. Click here to learn more about and request a call about our employee giving platforms and service options. To quickly launch a workplace giving campaign in 1-2 days, ask us about our Quick Start giving solution.

  • Matching Gifts: Remind employees of your matching gift policy and encourage them to make a gift on #GivingTuesdayNow using your online giving campaign. If you need help facilitating a matching gift program, contact America's Charities. Our online giving solutions can be used for matching gift programs and we can also help you process and distribute funds with our funds management solutions. Plus, leverage your relationship with your nonprofit partners by informing them of the free matching gift tools they can take advantage of as an America's Charities member, which you can learn more about here.

  • Share Results & Thank Employees: Use #GivingTuesdayNow as a reason to share results from your philanthropic and volunteer initiatives from the past and upcoming opportunities – and also as another opportunity to thank employees for their support.

  • Donate Time & Talent: Give employees a paid day to virtually volunteer their skills at a charity of their choice. Or, select a charity and use #GivingTuesdayNow to announce your commitment to provide pro bono services to that charity on an ongoing basis. Our Engage CSR solution makes it easy for employers to track and record employee volunteer time and makes it easy for employees to find virtual volunteer opportunities near them.

  • Hold a Drive: Collect food, clothing, books, or pet supplies to donate to a local charity. Our Engage CSR solution can facilitate all sorts of giving and volunteering campaigns, including fundraisers and drives. Your employees can also support local or national nonprofits through the free YouGiveGoods platform which enables corporations to create customized online drives to raise most-needed new goods for charities (corporate/foundation match programs can be incorporated.) Email CustomerSupport@yougivegoods.com for more information.  

  • Announce a New Charitable Commitment: Use #GivingTuesdayNow to publish a press release announcing a new nonprofit partnership or commitment to a specific cause.

  • Social Media/Company Intranet: Use your social platforms or employee communication tools to post messages in support of the #GivingTuesdayNow movement and encourage employees to share with each other why giving is important to them.

  • Download the #GivingTuesdayNow toolkit for brands: Global brands, technology platforms, and companies are sharing opportunities to give back on #GivingTuesdayNow. Download the toolkit for campaign ideas and creative examples that increase generosity. 

Visit our Coronavirus Resource Center for six steps you can take, right now, to help communities impacted by COVID-19 near and far. We are keeping this updated as coronavirus continues its destructive path, so check back often.