Today’s Corporate Philanthropy Demands Focus, Impact Global Impact Releases New Study
By Sarah Ford on September 9, 2014
ALEXANDRIA, VA, Sep. 08 /CSRwire/ - Today, Global Impact released a white paper titled “The Corporate Signature Program: A Custom Approach to Philanthropy.” This paper examines a growing best practice in corporate investments known as signature programs, a major investment by a company in a particular cause, issue or theme.
Global Impact President & CEO Scott Jackson explained, “The information presented in this white paper will be valuable for corporations looking to find a way to boost their corporate citizenship without hurting their bottom line. The case studies presented in this piece show that these programs are not only charitable, but a smart business investment.”
Signature programs have become a best practice in the corporate investment world because they offer a means to focus corporate citizenship for maximum impact. These programs: