Record-Breaking $6.8 Million Raised by Rite Aid for Children's Miracle Network Hospitals
By Sarah Ford on March 25, 2014
CAMP HILL, Pa. (March 24, 2014) - Rite Aid announced today that through its year-long fundraising efforts, the Company raised $6.8 million for Children's Miracle Network Hospitals in 2013, a record-breaking amount in the drugstore chain's 19 years of support for the charity. The money raised by Rite Aid funds critical care, ground-breaking research and life-saving equipment at 95 Children's Miracle Network Hospitals in communities served by Rite Aid. Since becoming a sponsor in 1994, Rite Aid has raised more than $64 million for Children's Miracle Network Hospitals.
"Rite Aid amazed us once again with another record-breaking fundraising campaign in 2013, truly delivering on their core value of being a caring neighbor," said John Lauck, Children's Miracle Network Hospitals president and CEO. "Thanks to the generosity of Rite Aid associates, customers and supplier partners, Children's Miracle Network Hospitals is able to fulfill its mission of saving and improving the lives of as many children as possible. We are so thankful for our ongoing partnership with Rite Aid and all they do throughout the year to help sick and injured children in the communities they serve."
The 2013 campaign kicked off last spring with its annual Miracle Balloon fundraiser. Additional funds were raised through community fundraisers including annual events like a motorcycle ride organized by the company's Dayville, Conn., distribution center, a Zumba-thon hosted by the Rite Aid in Prestonburg, Ky., a motorcycle ride organized by Rite Aid associates in Salem, Ohio, and countless car washes, bake sales and golf tournaments. And, members of Rite Aid's management team help raise funds by dedicating a day each summer to washing cars and competing in various activities at the company's headquarters in Camp Hill, Pa.
"To surpass our previous fundraising record by nearly $1 million, truly shows how...