Reading Is Fundamental (RIF) | November 17, 2023

Inspire Reading Joy, Build a Nation of Lifelong Readers

Across the nation, children are well on their way with the new school year – learning, exploring, and building friendships.  It’s a welcome return to normalcy after schools and families have navigated (and continue to navigate) the many challenges and long-term effects of the pandemic. And while we know we’ve come a long way, we have to recognize a difficult reality: there is a literacy crisis in America that has been deeply exacerbated by the pandemic. Recent results of the National Assessment of Educational Progress (NAEP), the nation’s report card, indicate reading scores are at a 30-year low.

This data confirms our worst fears about the impact of the pandemic on our nation’s children and demonstrates the urgency to rally together and take action. For nearly six decades, Reading Is Fundamental (RIF) has been working tirelessly to provide books and reading resources to children, inspiring the joy of reading, and putting children on a path to reading proficiency. We work to ensure that every child has the opportunity to learn, discover, and achieve their full potential.

During this season of gratitude, we are more thankful than ever to our many supporters and partners who have enabled our work to support and empower educators, families, and children. And now is the time to come together for our nation’s young readers and join with RIF to inspire the joy of reading to build a nation of lifelong readers.

Here is how you can help:

  • Donate to RIF.  You can give directly through RIF’s site or designate RIF as your charity of choice for the Combined Federal Campaign (CFC) workplace giving program.  Federal employees and retirees can support RIF through the CFC using CFC # 10948.
  • Stay informed about the nation’s literacy crisis and the research-backed programs and content RIF provides as part of the solution.
  • Fundraise for RIF (See “Start a Facebook fundraiser for RIF.”)

Together, we can create a nation of skilled readers and ensure that all children are on a path to read and succeed.


Reading Is Fundamental (RIF) is committed to creating a nation of lifelong readers by inspiring the joy of reading among all children, putting them on the path to becoming skilled readers. We provide free, high-quality content to engage children, educators, families, and literacy advocates in the solution to the U.S. literacy crisis—so that every child has the fundamentals for success. As the nation’s leading children’s literacy nonprofit, RIF has provided nearly 430 million books and reading resources to over 160 million children since 1966, impacting generations of children. Explore our results and learn more about partnering with us at

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