Heather Lofkin Wright: How Companies Can Empower the Millennial Generation at Work

From America's Charities "Giving Under The Influence 2013" YouTube Playlist

Characteristics of Millennials, who form 25% of the workforce, and what it means for company recruitment, retention, philanthropy and engagement strategies. Heather Lofkin Wright, National Director of Community Service for the Pricewaterhouse Coopers (PwC) US Firm, shares her expertise with other panelists at the April 2013 America's Charities #GivingUnderTheInfluence Symposium.

On April 24, 2013, America's Charities hosted distinguished experts at the #GivingUnderTheInfluence Symposium, where a dynamic discussion took place about shifting employee expectations and how the digital culture is transforming the traditional workplace giving model into a more engaging experience inside and outside the workplace walls. This video clip is from America's Charities "Giving Under The Influence 2013" YouTube playlist.