Sarah Ford | May 5, 2014

Companies Expect More From Nonprofits, Report Finds

When it comes to corporate philanthropy, corporate and employee donors expect more from charities these days.  And in a digital era defined by greater transparency, charities face new challenges and opportunities with their corporate partners – all of this according to the Snapshot 2014 report from America’s Charities on employee giving.

In his article “Companies Expect More From Nonprofits, Report Finds“, Forbes Contributor, Ryan Scott states “the biggest takeaway from this report is the increasing significance of storytelling to engage corporate partners, employees and nonprofits around a shared mission.  Charities are faced with greater challenges around sustaining corporate partners, and corporate partners face equally great challenges in engaging and sustaining employee interest around workplace giving.  Working together to smartly capture and transmit compelling stories around the issues, opportunities, and successes of a charitable endeavor creates more inviting on-ramps for employee involvement and strengthens the relationships that charities have with companies.”

>> Continue Reading

Get Resources and Insights Straight To Your Inbox

Explore More Articles

Animal Rescue Team and Disaster Response

September 30, 2024

The Humane Society of the United States (HSUS) Animal Rescue Team (ART) is on call 24/7, ready to deploy whenever animals are caught in large-scale…

Read Article

Domestic Violence Awareness Month: Together We Can End Domestic Abuse

September 24, 2024

The U.S. Department of Justice estimates that 1.3 million women and 835,000 men are victims of physical violence by a partner every year. People who are…

Read Article

Breast Cancer Awareness Month

September 24, 2024

October is Breast Cancer Awareness Month – an annual campaign that aims to educate the public on the importance of early screening, testing and treatment for…

Read Article

Get Resources and Insights Straight To Your Inbox

Receive our monthly/bi-monthly newsletter filled with information about causes, nonprofit impact, and topics important for corporate social responsibility and employee engagement professionals, including disaster response, workplace giving, matching gifts, employee assistance funds, volunteering, scholarship award program management, grantmaking, and other philanthropic initiatives.

newsletter-mock