Sarah Ford | June 17, 2014
Charities Try New Strategies as Fundraising Rebounds
By Alex Daniels
Charitable giving may not be mired in a “lost decade” after all.
Donations will climb back to their 2007 pre-recession peak sooner than expected, according to a new estimate, thanks largely to strong gains on Wall Street and four consecutive years of economic growth.
Contributions from individuals, corporations and foundations totaled $335-billion in 2013, a 3-percent increase over 2012, when adjusted for inflation, according to “Giving USA,” a report compiled by the Indiana University Lilly Family School of Philanthropy.
Even healthier gains have marked 2014, many charity leaders say.
The upward swing is strong enough that “Giving USA” researchers revised their view on when giving might surpass its peak of $350-billion in 2007. Donations might reach this mark this year, or at least in 2015, three years sooner than researchers had previously expected.
Still, that means most nonprofits have struggled over six years to raise as much as they did before the downturn.
Get Resources and Insights Straight To Your Inbox
Explore More Articles
Emergency Assistance Fund Compliance: How to Stay IRS-Compliant While Maximizing Employee Impact
Why Emergency Assistance Funds Matter More Than Ever Financial insecurity remains a critical challenge for today’s workforce. Approximately 37% of Americans cannot afford an unexpected…
Open Position – Director of Marketing
Position: Director of Marketing Department: Business Development Reporting Structure: VP, Business Development Exemption Status: Exempt Location: Remote Overview of the Role: Reporting to, and partnering with, the VP,…
Celebrating Juneteenth and Continuing to Work in Solidarity for Racial Justice, Equality, and Equity
June 19 — also known as Juneteenth, or the nation’s second Independence Day — commemorates the end of slavery in Texas, and therefore the nation,…
Get Resources and Insights Straight To Your Inbox
Receive our monthly/bi-monthly newsletter filled with information about causes, nonprofit impact, and topics important for corporate social responsibility and employee engagement professionals, including disaster response, workplace giving, matching gifts, employee assistance funds, volunteering, scholarship award program management, grantmaking, and other philanthropic initiatives.
