Sustainability News provided by 3BL

3BL News

41,000 Trees Planted During National NeighborWoods Month!

Press Release from Home Depot Foundation

(3BLMedia/theCSRfeed) College Park, Md.  - November 8, 2010 - Organized by the Alliance for Community Trees and sponsored by The Home Depot Foundation and the USDA Forest Service, Neighborwoods Month brings together local nonprofit organizations, public agencies, and other partners to plant and maintain trees, and provide training and educational seminars.“This year’s …

Social Purpose: The Fifth "P" of Marketing

Blog from Impakt Corporation

“Purpose is now the fifth P of marketing. It’s a vital addition to the age-old marketing mix of product, price, place, and promotion,” said Mitch Markson, chief creative officer, Edelman, and the founder of Edelman goodpurpose.Last week, Edelman released the 2010 Goodpurpose Study. The study conducted in 13 countries (Brazil, USA, UK, UAE, The Netherlands, Mexico, …

Sustainability: Don't Look Back

Blog from Taiga Company

With an ever expanding number of perspectives and view points of the world, it might seem crazy to think a common definition or framework of ‘sustainability’ could ever be defined.  Now add on personal beliefs and business operating philosophies and the conversation continues to expand.   With such disparity, how could anyone ever be expected to decide what they …

Social Media & Conferences: 11 Great Ideas That Work

Blog from Realized Worth

At the conferences I attend or present at each year (incidentally, you can see my upcoming gigs here: speaking schedule), its fascinating to see the efforts to integrate social media into nearly every aspect of the event. Some do it very well - and others.....well, others don't even offer complimentary wifi.Every once in awhile, the social …

Canadian Aboriginals face numerous social, political and historical barriers to education. So how do you prepare Aboriginal students for university and how do you make sure their studies are successful?

Blog from AstraZeneca Canada Inc.

Historically, there have never been enough Aboriginal Registered Nurses in Canada. But an innovative and effective new program developed through a partnership between the University of Lethbridge and local First Nations communities has begun to improve the odds.FIRST NATIONS COMMUNITIES AND UNIVERSITY COLLABORATE TO SUPPORT ABORIGINAL NURSING STUDENTSNarrator: It’s well known that …

Do the words Growth, Profit, and Expansion Mix with Sustainability?

Blog from Taiga Company

That's quite a mouthful and somewhat of a brain twister. Growth, from a traditional business mindset is the goal.  Bigger is better, more! On the contrary, the general consensus among those in the sustainability camp would possibly argue, growth is bad - evil - must be stopped.  However, as the pendulum swings from one side and then to the other, it rest in the middle.  And …

Storefront Philanthropy - Retailers are Creating a New Model of Philanthropy and Cause Marketing

Blog from Porter Novelli

Storefronts can be for more than just peddling wares - they can also serve as a vehicle for promoting the greater good. Although selling products associated with a cause has become mainstream, there are a small number of retailers going beyond the shelf and creating new models for pairing business and philanthropy.Seattle-based department store Nordstrom caused a flurry of chatter when it …

Business Strength Through Adversity: A Keynote from Deepak Chopra

Press Release from The Conference Board Of Canada

Plenary Session 1Opening Keynote: Business Strength Through DiversityFeaturing:Deepak Chopra, President, Pitney Bowes Canada Ltd.Rejecting the idea of “fitting in,” Pitney Bowes Canada celebrates and harnesses employees’ differences to drive business success. Long-time champion of workplace diversity, Deepak Chopra will examine the business imperative for diversity, and …

REI Donates $100,000 to Local Nonprofit Partners through Facebook® Deals

Blog from Recreational Equipment, Inc. (REI)

Facebook recently announced the launch of Facebook Deals, which offers customers special promotions when checking in to participating businesses through Facebook Places. REI is one of the participating launch companies, and we're happy to provide an opportunity to introduce more customers to the exciting programs and accomplishments of our nonprofit partners.Here’s how it works: …

Mission Markets Impact Investment Platform Integrates IRIS Taxonomy

Blog from Mission Markets

Mission Markets is excited to announce that the Global Impact Investing Network’s (GIIN) Impact Reporting and Investment Standards (IRIS) have been integrated into our Impact Investment Platform.  IRIS consists of social and environmental performance measures that facilitate comparison of impact data across a wide range of social and environmental sectors. The IRIS taxonomy is an …
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