Sarah Ford | May 22, 2014
If Your Charity Has a Strategic Plan, Don’t Put it on the Shelf – Market it!
Nonprofits need to have a strategic plan and, more than ever, need to share and market that strategic plan with potential corporate funders and partners. If you have a strategic plan, don’t put it on the shelf – market it!
In this video clip, Emily Simone, Director of Community Relations for Lockheed Martin, Tom Watson, President and Founder of CauseWired, and Debra Snider, Vice President of Operations for GuideStar, draw from their own experiences and businesses to answer a question from the audience at America’s Charities’ April 24th Giving Under The Influence Symposium in Washington, D.C. The discussion was geared to an audience of corporate social responsibility and nonprofit leaders attending the event, where America’s Charities also released its new report, Snapshot 2014: Rising Tide of Expectations – Corporate Giving, Employee Engagement and Impact.
Get Resources and Insights Straight To Your Inbox
Explore More Articles
Nurturing Payroll Giving Donors: 5 Tips to Deepen Engagement
Payroll giving donors are some of the most consistent and committed supporters nonprofits have, but they’re often overlooked in day-to-day fundraising strategies. These donors contribute…
Read Article
How to Align Your Company’s Values with Your Hiring Process
Hiring is about more than filling roles—it’s about shaping the future of your company. Every new team member contributes to the culture you’re building, and…
Read Article
Minority Mental Health Awareness Month
July is Minority Mental Health Awareness Month, a time dedicated to raising awareness about the unique mental health challenges faced by minority communities. It’s an…
Read ArticleGet Resources and Insights Straight To Your Inbox
Receive our monthly/bi-monthly newsletter filled with information about causes, nonprofit impact, and topics important for corporate social responsibility and employee engagement professionals, including disaster response, workplace giving, matching gifts, employee assistance funds, volunteering, scholarship award program management, grantmaking, and other philanthropic initiatives.
