Sarah Ford
10 Steps to Launching a Successful CSR Program
by Brian Greene
Good corporate citizenship is no longer a differentiator but is instead a requirement to remain competitive in almost any industry. Yet, many organizations have very little budget to support their CSR mission.
But a lack of funds doesn’t have to mean a lack of a CSR mission. Empowering your employees to be your CSR ambassadors will help them to develop a stronger attachment to your company while giving back to their communities and working to make your operations more sustainable.
Here are 10 steps to consider in launching an employee volunteer program that supports your corporate citizenship, courtesy of Faith Welling, VP and director of corporate responsibility for ICF International and contributor to PR News’ CSR & Green PR Guidebook Vol. 6:
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