Sarah Ford | November 20, 2013

‘Tis the Season to Embrace Corporate Giving

A 2013 charitable-giving trends report offers ideas for building support for your employee-participation rate.

'Tis the Season to Embrace Corporate Giving, by Adam Vaccaro of Inc.com

The holidays are nearly upon us, and you might be thinking of ways you and your team can embrace the season and best give back.

One of the keys to a successful charity program, of course, is getting your employees invested in your company’s initiative. America’s Charities, an organization that connects companies with charities, recently released its 2013 report highlighting the key trends and challenges in engaging employees in the effort.

The free report represents findings from such large corporations as Disney and Wal-Mart, but some of its takeaways are applicable to businesses of any size.

First, the bad news: Employee participation in corporate-giving programs is down since 2006, according to the report, with only about 33 percent of employees taking part at the companies surveyed. And at two-thirds of companies, less than 50 percent gave to the corporate program.

Here are two ideas to help bolster your company’s participation rate:

>> CONTINUE READING

Get Resources and Insights Straight To Your Inbox

Explore More Articles

For Fifth Consecutive Year America’s Charities Named ‘Best Nonprofit To Work For’

May 6, 2025

Washington, D.C. – April 1, 2025 – America’s Charities, the nonprofit that mobilizes the power of giving as a leading provider of volunteering, workplace giving,…

Read Article

Workplace Fundraising + Volunteering Summit (April 2nd and 3rd, 2025)

March 26, 2025

Join us in attending this virtual summit! The America’s Charities team is joining up with other leading voices in the workplace giving space for a…

Read Article

The Time to Act is Now

March 7, 2025

The results of the 2024 National Assessment of Educational Progress (NAEP) are in, and the findings are, in a word, heartbreaking. This assessment serves as…

Read Article

Get Resources and Insights Straight To Your Inbox

Receive our monthly/bi-monthly newsletter filled with information about causes, nonprofit impact, and topics important for corporate social responsibility and employee engagement professionals, including disaster response, workplace giving, matching gifts, employee assistance funds, volunteering, scholarship award program management, grantmaking, and other philanthropic initiatives.

newsletter-mock